Move forwards with unwavering faith
Product & Package Design and Visual Essay 2021
A large number of people in South Korea seek answers through fortune-telling because of their indecisiveness. Owing to a wider range of choices and some other reasons, such as a lack of self-confidence. Not only because of indecisiveness, but also some psychological aspects - such as the ‘Forer effect’ and ‘Placebo effect’ - impact the reasons why people in South Korea check their fortune.
The belief and faith in fortune-telling can be seen as a medium that makes people perform their work better and have more motivation. This project aims to help people in South Korea, who use fortune-telling as a medium, deal with their problems such as indecision due to a lack of faith in themselves through fortune-telling.